Live listening
A persistent streaming experience makes the station immediately usable instead of treating the website as a static brochure.
LIVE PRODUCTION WEBSITE · CAPTAIN 97.1
A digital home built for a local radio brand.
Captain 97.1 needed more than a station information page. It needed a listening experience, a programming hub, and a credible home for listeners, community partners, and advertisers.
CAPTAIN97.1CAROLINA'S DOCK ROCK
THE LIVE PRODUCT
Designed around listening—not just looking.
The visual system carries the relaxed coastal identity into a polished, functional experience while keeping live listening and programming easy to reach.
captain97.com
WHAT WE DELIVERED
One connected station experience.
Now-playing information
Current programming and song information give listeners a reason to keep the site open while they listen.
Programming schedule
Host and show information is organized into a clear weekly experience for listeners and advertisers.
Local utility
Weather, station information, advertiser paths, and contact forms make the site useful beyond the audio player.
Mobile-first design
The listening and discovery experience is structured for the phones where most station interactions begin.
A platform that can grow
The site can support programming updates, advertiser campaigns, promotions, and future station features.
THE RESULT
A real, working example of how we handle specialized projects.
Captain97.com demonstrates the same principle behind every New Bern Websites project: understand what the business actually needs customers to do, then build the design and technology around that journey.